Pacific Alliance Title Blog

3 things first-time homebuyers should know right now

There’s nothing like buying a home – especially if it’s the first one. No matter how much you prepare your clients for the journey, there will be a few surprises along the way. As this 2022 article shows, even people who think they know how it all works end up learning something. Here are a […]

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4 Ways to Market to Baby Boomers (the largest audience in real estate today!)

Move over, millennials. You too, Gen-Z. This blog is all about a more seasoned crowd. Recent data shows that baby boomers make up the largest portion of today’s buyers AND sellers, and it’s essential that all of us do our best to reach this important group. One takeaway on this topic? Good marketing reaches all age groups. Being […]

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Are you using these 3 Instagram features? If not, you should start!

It’s time to talk about Instagram again. We see so many of our friends, partners and customers on this platform, and we love it!  The photo and video-focused social site continues to be the place to be seen for all things fun and elegant – and real estate certainly fits both of these categories. Though […]

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Travel tip: Don’t forget about cybersecurity when on the road

As we gear up for summer travel – whether it’s a getaway with the family or a business conference – ignoring the advice in this post could put a damper on those plans. Yes, we wish you a safe and relaxing trip, but there’s one group who doesn’t ever take a vacation: Cybercriminals.   Let’s start […]

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Still-strong buyer demand and 3 other things to know about today’s luxury market 

Our branches are in some of the most beautiful communities in the country. This also means some of the most beautiful – you may even say luxurious – homes are in our backyards too, which is why we know many of our customers have their eyes on what the luxury market is doing during the […]

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4 reasons marketing is important during every season

We love sharing marketing tips with our fellow real estate professionals. So far, 2023 has been full of opportunities, and challenges, across the real estate spectrum.  Many of you are working harder than ever to maintain business while building connections with potential new partners whenever possible. It’s overwhelming at times, but it’s important to keep […]

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3 reasons a handwritten note can help you hit a home run

Listen, our teams love to be on the cutting edge for our customers. We’ve invested in plenty of tools and resources to help make your transactions smoother and more secure, and there’s no doubt that technology makes almost every part of our job easier. But this post is about none of that. As much as […]

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Here are 4 tips for prospective homebuyers right now

Over the last few weeks, we’ve focused our attention on how the sellers’ side of the market has changed – both for our agent friends and the sellers themselves. However, our teams are ready to lend our title and closing expertise to everyone involved in the transaction. That’s why we’re back this week with four tips […]

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We need your help to fight hunger this year!

The month of May is known for many things: Spring flowers, ALS Awareness, The Kentucky Derby AND it’s also the month that Pacific Alliance Title will be working with both of our branches in Washington to ‘Close the Hunger Gap’. Throughout the entire month, our branches will be collecting food and funds to benefit Rod’s […]

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4 reasons we should all celebrate National Volunteer Month

There’s already been so much to celebrate in April. The ultimate joke day, religious holidays and Financial Literacy Month, just to name a few. But we didn’t want to let the month run out without spotlighting the importance of community service for all of us in real estate.  As you likely know, our teams are […]

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